Two wins and two commendations (wee Nods) for brand and digital design made for a fun Zoom party … Well done TeamSLR and our clients Spentwell, Sanderson, Life Changes Trust, and The Hebridean Whale & Dolphin Trust.
Tag / awards
The Nods award ceremony is right around the corner and we’re pretty chuffed to say that StudioLR and our clients have been shortlisted for six awards.
This is the second year of The Nods. They were set up with the support of the creative community, for the benefit of the creative community in Scotland – aiming to recognise and celebrate great work, organisations and people. At last year’s inaugural ceremony we scooped the grand prix, The Big Nod, for our work with Terex Trucks. (Does that make us the Noddy Holder? Sorry.)
This year we’re up for:
- Best Brand Experience (Your New Rigid Hauler Global Launch – Volvo CE)
- Best Out of Home (The D-Day Story – Portsmouth City Council)
- Best Client (Jacqueline Reid – Volvo CE)
- Best Print Design (Gathering by Alec Finlay – Hauser & Wirth)
- Best Creative (Mark Wheeler & Dave King – StudioLR)
- SME Creative Agency of the Year (StudioLR)
Looking forward to the big bash at Brewhemia on Thursday.
We’ve got our fingers crossed…
“Creativity for an audience in a place where you wouldn’t normally expect to find creativity” – Mt RAINEY, chair
Last week, we were over the moon to be standing on the stage at the Nods Awards in Glasgow to be picking up two awards for the Terex Trucks brand experience.
- Best Brand Experience
- The Big Nod (grand prix)
Here’s Nic and Dave picking up the Big Nod (sponsored by Jura) from Muriel Gray:
About the winning work:
We’re very proud to announce that our youngest team member Nicola Laurie has been nominated for Young Designer of the Year in the The Drum’s Design Awards, entered globally.
A FEW Words about Nicola:
It’s easy to be fooled by her youthful appearance; StudioLR designer Nicola Laurie has the confidence and wisdom of a designer who’d far outweigh her in design-years.
In little over a year since joining us after graduation, Nicola (Nic) has gone from strength to strength. Her systematic approach brings complex ideas and source materials together in a clear and concise way – demonstrating a rare maturity. As a result, she was promoted from junior designer to designer in a very short time. She has been instrumental in a wide range StudioLR’s highest profile projects, including the branding of the D-Day Story, museum now open. Nic also played an important role in rebranding Investors in People Scotland to Remarkable. And the design of an identity and visitor experience of the new Playful Garden at Brodie Castle for the National Trust for Scotland.
Nic is already confidently taking the lead and managing projects. Most notably in developing the brand and packaging for a new premium drinks product. The client commented: “I can safely say I could not have asked for a better start to the branding journey. It is GENIUS”.
Nic was also our main designer on the global event launch of a new industrial vehicle for Volvo which took place in April. It was a resounding success with Volvo and their customers, her brave ideas and impressive brand understanding made this a Volvo event to remember.
To top it all off, Nic is a creative idea powerhouse in the studio she churns out diverse creative ideas with enviable ease. No doubt she is one to keep an eye on.
[7 minute read]
We’ve got some great news! We’ve
been shortlisted for a WON a Gold Marketing Society Star Award in the Design category [UPDATED].
The Star Awards focus on projects which deliver measurable results to clients. Our shortlisted Inverewe project for the National Trust for Scotland is a wonderful success story that we’re delighted to share with you.
Here are a few snippets from our submission:
Inverewe Garden in Wester Ross is an award-winning, world class garden. But a world class garden no longer guarantees an audience.
The National Trust for Scotland took the decision to open Inverewe House to the public – for the first time in its history.
We worked with them to unlock the vibrant eccentricity of the garden’s founder Osgood Mackenzie – developing an identity and visitor experience to attract a new generation of visitors.
Launched in 2016, the work was evaluated throughout 2017.
Create an experience of marvel for all ages. A day of inspiration and wonder that leaves visitors with a sense of admiration for the place and its creator. Departing without doubt that they’ve been immersed in something special. Something worth sharing.
- Increase visitor numbers and spend
- Attract a much wider demographic – families, younger couples, non-enthusiasts
- Maximise visitor experience, enjoyment, interaction and learning
- Promote community engagement and involvement
- Tell the story of the garden’s creator Osgood, his daughter Mairi Sawyer, and the house and garden
- Conserve and respect the integrity of the place
- Bring key stakeholders on the journey, involving them in the process
We created a vibrant identity with colours inspired by the garden’s plants, eccentric typography inspired by Victorian Circus posters, and playful language that draws poetry from botany.
We then brought the identity to life across the site and throughout the house. Packed full of multi-sensory and interactive elements, there’s a surprise in every nook-and-cranny. From sculptures made of gardening utensils to a recipe printed on the kitchen ceiling; from the giant tea pot outside the café to the tiny drawings on the dining room plates; from the gun-room ring toss to the phone that rings when you walk past (go on pick it up)… There’s something for everyone to discover for themselves, and we guarantee you won’t spot it all in one visit!
The re-invigorated Inverewe has gone from strength to strength.
We have evaluated impact across:
- social media posts (Twitter, Instagram & Facebook)
- online reviews (TripAdvisor, Google & Facebook)
- media coverage & political response
- visitor book feedback
- staff feedback
- visitor numbers
A few examples:
Many glowing reviews with an overall rating of 4.5 stars on TripAdvisor & Google, 4.7 stars on Facebook.
Get in touch to find out how you can